There are no two ways about it, hospitality and tourism are just naturally associated with good times – as they should be. But, with the rise of climate crisis concerns, the global hotel industry has found itself at a critical juncture – the luxurious facades of high-end venues are masking a carbon footprint that, while currently accounting for around one percent of global emissions, is poised to expand alarmingly alongside the industry's growth.
According to the Sustainable Hospitality Alliance's recent research, hotels must drastically slash their carbon emissions per room by a staggering 66 percent by 2030 and a near-complete 90 percent by 2050, to avoid becoming a major contributor to the climate crisis.
Architecture and design will play a pivotal role in pursuing these goals, and these emerging sustainability trends highlight not only the willingness to tackle the challenges this particular sector is grappling with – but the ambition to do it in a holistic way that goes beyond mere environmental considerations.
Adaptive reuse and industrial locations
Formerly associated with traditional luxury, premium hotel chains are now facing a reckoning as their design choices lag behind growing climate concerns. In a refreshing shift, we’re seeing more adaptive reuse in this space, with architects and designers breathing new life into abandoned industrial sites. This approach not only preserves pristine land, reduces waste and emissions, but also injects a unique character into these establishments.
Sydney's Old Clare Hotel, for instance, is a former brewery administration building that now boasts exposed brickwork and steel beams, while the Ovolo Woolloomooloo is housed in a historic wool storage facility. Even Fremantle's Little Creatures Brewery – an ex-crocodile farm – has embraced this trend, showcasing the remarkable potential of adaptive reuse. By repurposing these forgotten spaces, hotels are not only minimising their environmental footprint but also offering guests a distinctive experience steeped in history and industrial charm.
Hyper-local sourcing and circular systems
Back in the day, “locally sourced” simply meant regional ingredients. Those days are gone – the culinary landscape is hungry for sustainability, and Australian hospitality is embracing the concept of "hyper-local" with gusto. It's a revolution that goes beyond farm-to-table, transforming kitchens and dining spaces into meticulously designed ecosystems, and architects and chefs are collaborating to create spaces where waste is minimised and resources are cleverly reused.
Dedicated waste sorting areas, on-site composting systems, and even greywater recycling are becoming commonplace. Restaurants are transforming into intentional and considered spaces, where every scrap of food has a purpose and nothing lands in the bin. This holistic approach extends beyond the kitchen, with dining areas designed to showcase the connection between food and its source. By integrating gardens and local farms into the design, this progressive hospitality design is not only minimising the industry’s environmental impact but also creating a more immersive and educational experience for guests and diners.
One with nature: Immersion and regeneration
The concept of "nature tourism" is being redefined with a focus on immersive experiences that connect guests with the environment on a deeper level – such as designing rooms with floor-to-ceiling windows, offering panoramic views of the landscape or creating outdoor spaces that blend seamlessly with the natural surroundings.
At the same time, regenerative tourism design goes beyond minimising negative impacts to actively restoring and enhancing the environment. It involves designing spaces that contribute to biodiversity, improve soil health, and support local ecosystems. We’re seeing hotels incorporating permaculture gardens that supply food for the restaurant – or build structures that provide habitat for native wildlife.
Microbiome-conscious design
Distant echo of the pandemic or a fundamental sustainability trend? While COVID certainly heightened awareness of hygiene, the rise of microbiome-conscious design is rooted in a broader understanding of the importance of microbial diversity for health and well-being.
As such, designing spaces that promote a healthy indoor microbiome – the community of microorganisms living on surfaces and in the air – is most certainly gaining traction. It entails designing with natural materials, incorporating ventilation systems that ensure flow of fresh air, avoiding the use of harsh antimicrobial finishes and specifying paints, adhesives, and sealants with low or no volatile organic compounds (VOCs) – all in the name of supporting human health and well-being.
Cultural heritage and storytelling
A new wave of Australian establishments are weaving rich tapestries of cultural heritage into their very essence, transforming dining into an intentional experience that nourishes both palate and soul. Design plays a crucial role in this transformation as an aesthetic choice and as a storytelling tool. From the use of natural materials like timber and stone, which reflect the unique character of the Australian landscape, to the incorporation of traditional patterns and motifs into textiles and decor, every element is thoughtfully chosen to evoke a sense of place and time. The careful curation of Indigenous artwork, local crafts, and historical artefacts further enriches the narrative, inviting guests to delve deeper into the region's cultural heritage.
Australia's hospitality and tourism industry is experiencing a fundamental shift from mere indulgence to a conscientious celebration of place, culture, and sustainability, and design and architecture aren’t just about aesthetics – they’re an expression of the industry's growing commitment to minimise their environmental impact, while maximising the guest experience. These trends mark the beginning of a hospitality and tourism sector where luxury and sustainability coexist, and where every experience is not only memorable, but better for the planet.
The 2024 Sustainability Awards jury is looking for innovative and functional designs that prioritise sustainability and community, while also delivering an outstanding visual appeal. Don't miss out on the opportunity to showcase your project and contribute to a better future. Click here for more information.
Image: Moxy Sydney Airport.