100 bold actions to achieve four clear targets by 2030 – this essentially captures the core message and objective of The Better Living Program by Electrolux.
Launched in 2019 by Electrolux as an 11-year action plan that aims to shape better and more sustainable living around the world, The Better Living Program represents an evolving list of 100 bold actions that the company has pledged to undertake by 2030. These actions represent Electrolux’s commitment to the four clear targets defined across the categories of Better Eating, Better Garment Care, Better Home Environment and Better Company.
100 Actions
"The centrepiece of the Better Living Program is a list of actions that we are committed to implementing over 11 years. The list will develop over time: by 2030, it will contain 100 actions – each of them helping to steer us towards our four main targets. The actions include collaborations with partners, industry experts, respected change-makers – even other brands – around the globe. Because it’s impossible to spark sweeping change without looking beyond ourselves."
Discover the full list.
2030 Targets
Better Eating
"We aim to inspire more people to eat in a way that benefits both people and planet. This means helping to improve the nutritional value of what people eat while showing how enjoyable it can be to incorporate more sustainable ingredients – particularly plant-based options. We also want to help reduce food waste in every way we can. 2030 Target: Make sustainable eating the preferred choice."
Read More
Better Garment Care
"By modernising care technology and inspiring better care habits for all fabrics, we aim to prolong the average life of garments while reducing the environmental impact of aftercare by up to half. We also want to contribute to more sustainable fashion consumption models. 2030 Target: Make clothes last longer with reduced environmental impact."
Read More
Better Home Environment
“Working towards this target, we will accelerate the development of solutions that enable more people to achieve healthier homes in a more sustainable way. 2030 Target: Make homes healthier and more sustainable through smart solutions for air, water and floors.”
Read More
Better Company
"Through more responsible production, sourcing and solutions, we aim to make our manufacturing climate neutral while running zero-waste factories. We want to develop our products in line with the UN climate action goal and we will seek to offer business models and designs that optimise use of resources. 2030 Target: Make our business climate neutral and circular."
Read More
Find Out More about the Better Living Program
