PILA group® offers a few tips to businesses on the maintenance of their banner poles.
Many prestigious businesses invest in banner poles to enhance their frontage, draw attention and advertise their products. However, banner pole maintenance is often neglected, leading to deterioration not only from an aesthetic aspect but also from a functional perspective. Lack of maintenance can turn the banner pole over a period of time into a potential hazard for passers-by.
Maintaining the aesthetics of commercial street frontage is good business practice and an easy way to set the business apart. Additionally, the business has a duty of care to keep the whole property and surrounding area as safe as possible. Maintaining banners and banner poles in first-rate condition will help businesses meet both demands.
Banner pole maintenance is not difficult; with minimal effort, the business can keep their banner poles in excellent working condition and looking their best.
Weekly Visual Check
Incorporate a weekly visual check of the banner into routine maintenance schedules. Starting at the top, check that everything is tight and there is no wobbling; top arm is slid into the banner; banner header is taut against the pole; middle banner loop is attached; and weighted necklace is hanging freely.
PILA advises a visual check after high winds or severe weather conditions.
Quarterly Physical Check
The quarterly physical check will require changing the banners; checking banners for fraying, fading or damage; washing undamaged banners in warm water; lowering and wiping the banner pole with a damp cloth; and checking while lowered that everything is tight and in place.
PILA advises that the banner should be changed or rotated quarterly to freshen up the business frontage and ensure passers-by don’t become desensitised to the marketing message.
Full Service Every 12-18 Months
Decide on the frequency of a full service of the banner pole depending on the weather conditions in the region. PILA offers a comprehensive service on all their flag poles and banner poles.
Contact PILA for expert advice on banner pole maintenance and to address any concerns about the condition of a banner pole. PILA advises that the banner pole should be removed if there are any concerns about its stability.